Baby, They Were Baked that Way

Our hero B loves to bake—especially lemon cupcakes. And one of the fundraising heroes we’ve had the pleasure of working with on our campaign is the Seattle bakery Cupcake Royale. When we were planning our Kickstarter, I made a trip to Cupcake Royale to purchase some cupcakes for the video. When I explained what the project was all about, one of the servers there encouraged me to contact Cupcake Royale owner Jody Hall.

Hall is an active member of the Greater Seattle Business Association which combines business development, leadership and social action and works to expand economic opportunities for the Lesbian, Gay, Bisexual and Transgender community and those who support equality for all. In 2012, she utilized the popularity of her six Washington stores to set up a formal Political Action Committee (PAC) to sell a special cupcake with proceeds benefitting the approval of Washington’s referendum on same sex marriage. The cupcake was a hit and raised over $7,000

Before the successful vote, in an interview with Seattle LesbianHall said, “I contribute a great deal to our society – by providing amazing cupcakes to our customers, by providing great jobs that come with health care coverage, and by donating over 40,000 cupcakes a year to non-profits. Yet I’m a second class citizen when it comes to my civil rights as an American.  I’m so proud of our governor for standing with the GLBT community in putting forth legislation that may well bring equality to all in our state.”



It’s also the home of the Rainbow Gay-bies (Baby, they were baked that way!) which raised $10,000 when they were introduced for Dan Savage’s “It Gets Better Project.” And last year’s new favorite—the 12th Man Cupcake.

As for B and his friends, they all look forward to offering lemon cupcakes to their readers and visitors at our soon-to-be announced book launch!

Thank you Cupcake Royale!

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